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RESCHEDULED Event – Mike Tekula of Distilled on Authorship and AuthorRank

March 20, 2013 by · Leave a Comment 

Our next event is on May 2 at Microsoft Cambridge. (Rescheduled from 4/15 event that was cancelled)

We will have a presentation from  Mike Tekula of Distilled NYC.  The topic is “Integration of Authorship & AuthorRank into Search”. Read more

Project Manager / SEO Strategist

March 18, 2013 by · Leave a Comment 

Job Description

190west is looking for an experienced Project Manager & SEO Strategist. The PM’s are responsible for maintaining relationships with our most important people, the customers.

Having a single point of contact ensures that communication is rapid, thorough, and effective. The Project Manager manages the internal efforts on multiple accounts and sees that the specific needs of their clients are met by maintaining day-to-day communication via phone, email and other methods. They also supervise a team of 5-8 employees (and contractors) responsible for the optimization and development of the campaigns managed. Read more

Does Your Content Creation Cover Every Stage of the B2B Buying Cycle?

March 13, 2013 by · Leave a Comment 

I was lucky enough to interview B2B marketing expert Michael Brenner a few weeks back. If you don’t know him, Michael is the author of B2B Marketing Insider, co-founder of the social news site Business 2 Community and editor-in-chief of SAP’s “innovation” blog. He’s knows his way about the world of b2B content marketing better than just about anyone else. We started discussing the B2B buying cycle and how content marketing factors into it. Here’s what he had to say; Read more

March Boston SEO Meetup Recap

March 6, 2013 by · Leave a Comment 

After taking a brief hiatus during the month of February, the Boston SEO Meetup group met on March 4, 2013 at the Robbins Library in Arlington, MA. A group of almost 40 individuals from a range of businesses and industries met to discuss the current state of Search Engine Optimization. The featured speaker of the evening was Lou Cimaglia, Public Relations and Social Media Expert at Grow Socially, an online marketing and social media agency out of Wilmington, MA.

After a round of introductions a couple of challenge questions were presented prior to the speaker’s presentation. Some of the questions presented to the group included: Read more