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November Boston SEO Meetup Event Recap

November 16, 2011 by · Leave a Comment 

On Monday, November 14th, the Boston SEO Meetup event was held at the Arlington Library. Due to a last minute cancellation by the evening’s scheduled speaker, the event switched into SEO roundtable mode, with SEO veterans answering the questions of several new attendees, swapping SEO success stories and discussing the state of SEO in general. Read more

5 Tips for Discovering New Keywords

November 3, 2011 by · 1 Comment 

Keyword research is undoubtedly one of the most important aspects of developing an SEO campaign. What keywords you select will ultimately determine what kind of searches your website will rank for and what kind of traffic will find its way to your site. Choosing the wrong keywords means your site will be lost in the depths of the SERP or will target the wrong audience. Choosing the right keywords means the right audience will find your site when they need it, increasing your chance of conversion. Here are 5 tips for discovering new, potential keywords that your SEO can benefit from. Read more