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Five Recommendations for Hiring an SEO Professional

January 25, 2011 by · 1 Comment 

The many who attend the Cambridge – Boston SEO Meetup enjoy learning about search engine marketing from some of the brightest internet marketers in the area. More importantly, attendees have the opportunity to bounce ideas amongst colleagues and network with others interested in search.

While this experience is tremendously valuable, business owners may inevitably decide it is best to seek advice in a more professional arrangement. While there are many would-be-SEO professionals that are nothing more than snake-oil salesmen, it is also important to find the individual or organization that is the right fit with your business as well. Read more

26 SEO Speaker Proposals To Review

January 20, 2011 by · Leave a Comment 

WOW, Thanks!!

We had 26 responses, since our request went live at the top of the HARO newsletter.  Even some big industry names to experts willing to travel a great distance to educate our members.  So don’t miss our 5 year anniversary with a packed agenda! Read more

5 Free SEO Tools That Can Make Your Job a Whole Lot Easier.

January 20, 2011 by · 1 Comment 

The following is a guest post from Randall Davidson, the lead project manager and online marketer at AudioTranscription.Org.

SEO professionals certainly don’t lack access to helpful tools. Before you go out and spend money on expensive SEO tools, however, make sure you’re familiar with the free SEO tools that are available. Here are five great free SEO tools to get you started. Read more

Selecting an SEO Friendly CMS

January 17, 2011 by · Leave a Comment 

When looking to build a website, the first step is determining which CMS (content management system) you are going to use. Sure, you could code it from scratch, but why waste the effort when you don’t have to?

There are literally hundreds of choices, and it can be hard to determine which is best. Unfortunately, not all content management systems are created equal, and some can actually do more harm than good.

As an SEO, one of the problems I see most often is clients who’ve built their websites on a CMS that does not support SEO best practices, thus making it difficult (if not impossible) to rank for their target keywords. Read more

3 Lies that are Keeping You From Starting Your Business

January 9, 2011 by · Leave a Comment 

When you graduated college, you listened to everyone else and allowed your fears to convince you to go for a stable dead end job instead of following your heart and starting an online business. Let’s face it, you didn’t want to go into uncharted waters and risk drowning. Read more

Next Meetup, Monday 1/10

January 5, 2011 by · Leave a Comment 

Happy New Year! We’re back for our first event of the year, next Monday, at the Arlington Library.

This month we’ve got a presentation from another one of our esteemed in-house experts, Jeff Selig (SEOSEM), director of media and analytics at Overdrive Interactive. Read more

How online marketing can expand a new business

January 5, 2011 by · 1 Comment 

For entrepreneurs looking to grow their market share and connect directly with potential customers, very few marketing approaches are as inexpensive or as easy to use as online marketing. Read more